Just For Fans is quickly becoming the world’s most popular fan platform. A large part of that success is due to creator Dominic Ford’s vision and hard work.
Now if the name Dominic Ford rings a bell, it’s probably because you know him as one of the biggest and most successful gay porn superstars – ever!
In these even increasingly entrepreneurial times, it’s not uncommon for adult stars to transition and move into other fields of endeavour. Some pursue mainstream acting or modelling work. Others seek to become digital influencers. Dominic chose to create an awesome platform that gives other adult stars 100% control over their own careers.
If you’re not familiar with it, think of Just For Fans as a social media network (like Facebook or Instagram) – except that it’s for porn. You follow your favourite porn star (or stars) and get access to their exclusive footage (videos, photos etc). Each performer sets their own monthly fee which is usually around the $10 mark.
It’s a win-win. It’a great way for performers to totally be in control of the content they put out, and it’s an awesome way for fans to support their favourite stars – while getting the hottest scenes and photos delivered straight to their phone!
In my review of the hottest gay Just For Fans accounts worth following – I interviewed over 100 performers to get their real, unfiltered opinions about the site. One of the most consistent pieces of feedback I heard over and over again is how easy the site is to use for them (in terms of uploading their content) and how much they loved the responsiveness of Dominic to any support requests or suggestions for features they had.
Coming from the industry has clearly given Dominic a powerful insight into the features that both performers and fans want in a platform like this. I’m really happy Dominic was able to take some time out of his super-busy schedule to chat with me!
Check out our chat below!
Interview with Dominic Ford
Little Gay Blog – What inspired you to create Just For Fans – and what’s the response been like so far?
Dominic – For years, I have wanted to create a business in which I could help models make a more stable, recurring income. It’s not possible in the traditional studio model to do that. Because if somebody buys a subscription to a porn site like Dominic Ford.com, what percentage of that subscription goes to a model who is in one out of 500 movies on the site? It doesn’t make any sense and there’s no way to really know.
It’s not the same thing as an actor in Hollywood where it’s very apparent how successful an individual movie is. Because in Hollywood people buy movies, not a subscription to MGM studios.
So it has always been a goal of mine and this trend of user generated content is the way that that can happen. My goals going forward will be on that also. I’m currently trying to organize a way for models on my platform to get healthcare in a more affordable way than they could buy themselves.
This achieves my larger goal of letting models have a legitimate, sustainable income – and benefits – without having to look outside of this industry.
I am very grateful that the response has been tremendous.
My background is technology. I’ve built all of the technology for every company I’ve been a part of. So I think people are responding to how fast the site works and how easy it is to use. I think it’s a key differentiator in the market.
Plus I’m in the industry and people know me so I think that makes it a little bit easier.
Some of the guys I’ve spoken to who use Just For Fans mentioned that it makes a big (and good) difference that you’re from the porn industry yourself. Do you agree that it does make a difference and how are you able to use your experience to make the platform better?
I have been in the porn industry for 10 years, and that makes a huge difference.Studios and blogs are afraid of sites like my competitors’ sites, because there is no way for them to look into them and make money.
I created a platform that understands agents and studios and affiliates. My goal is to create a system that this industry can use so everybody can make money from this type of content. I have been on camera and behind camera so I know firsthand what models want. And I have a very close relationship with so many of them.
And since I am also the developer, the feedback loop is instantaneous. Often when a model asked me if it would be possible to build a certain feature, I call them that night and tell them to look at the site because it’s already done.
My goal is to continually make improvements and create the most robust self publishing platform the industry has ever seen.
And I think that because I’m a known entity in the industry, and I have a track record of technical innovation, models trust in my platform that in a way, perhaps they don’t have that same trust in other platforms. At least that’s my hope.
There are some really cool features on Just For Fans. Can you give us any insight on any new and upcoming features you’re planning on rolling out?
There are so many cool features on the platform, and some do get get hidden.
My favourite one is that you can text a post to the system. Without even going on the website you could take a picture, write a message and text it to a phone number and it will appear on your feed instantaneously. There are so many cool features like that.
I have a huge list of features that I am adding to the system. But I can’t tell you about adding them right now. I have seen that some of our new competitors are stealing outright from my site. So I’m a little more closely guarded with what we’re doing until things are ready to launch.
But my overarching goal is to provide as many tools as possible for models to make as much money as possible. It is up to the models to choose which tools are right for their brand. But I plan on having a very very large toolbox!
And lastly, what’s the best advice you have to performers (or those who’d like to perform) about joining Just For Fans? What are 2 or 3 actionable first steps they should take to get the most out of the site?
Start interacting on social media with more known porn stars. Organise shoots with as many people as you can and try to get your name to be part of the conversation.
There are so many guys I never heard of before, but they are very good at inserting themselves into conversations of people who are much more famous than they are on Twitter. And if they’re hot, people take notice and then start interacting with them.
It’s a brave new world of content production, where the models are doing it themselves. And they are learning what producers have always known, that you have to feed the machine and constantly put out new content.
So I don’t think it is that difficult to find other models who want to film of you, because they all need content. That’s the first step in becoming a somebody from a nobody.
Want more Just For Fans action?
Just For Fans features many of the world’s top gay porn stars. From some of the biggest names in the industry – to new and rising stars – you’ll find something to satisfy your every fetish, kink and desire on JustForFans.